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Aldi Dupes | Is it acceptable?

Even if you haven't bought into it I am pretty sure you'll have heard all about the Aldi dupes for products such as Liz Earles Cleanse and Polish. Aldi's version being Hot Cloth cleanser and well a quarter of the price at least. I have bought into it and I have mixed feelings, I will be really honest.

One part of me absolutely loves the product for what it is. To me it does a good job for the price and my skin appears to really like it. It is gentle enough for me and leaves me feeling cleansed and well, polished. I also love the consistency and the smell is very spa like which is a scent I like. It is filled with rosemary, chamomile, cocoa butter, white tea and eucalyptus oil which are all scents I enjoy. It isn't floral or over powering, it just smells clean and fresh.

Aldi Hot cloth cleanser

But let's be real here. It is a complete rip off of the cult Liz Earle product that has been a staple in many peoples cleansing routine for a long time and for a good reason. In one way I think Aldi (Lacura) have made a bold step even attempting to come close to such a brand and surely it can't compare?

I am not a long time user of the L.E Cleanser, as much as I would love to it sadly is purchased as a gift and I can't sustain the price tag as my usual go to product, as much as I would love to. So to compare the two wouldn't be fair. So I looked at the ingredients.

First let's look at Aldi’s Lacura Hot Cloth Cleanser. Firstly it looks like a great pick for your skin. It’s got no harsh cleansers such as SLS and 2 of its top listed ingredients are coconut oil  and cocoa seed butter. Good right? Pretty much the same pattern you'll see emerging from L.E Ingredients list. Of course you can see which of the ingredients is a top ingredient by seeing how far up the list it is but you can't necessarily see exactly how much is in either of the products to truly compare.

Either L.E has a lot more of the active ingredients in them to warrant the price tag or they are using their brand name and trust to reflect the price tag.

Image Source: Look Magazine

For me I like the Lacura product, I just wish they had marketed it slightly differently. Why make a deliberate copy of that famous cult product? But then you have to ask yourself would the likes of you and I have picked it up if it wasn't?

There are some more dupes that have been released this last few weeks and as much as I want to try them I do feel this tie to the original cult brands. Watch this space!


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